Coke Burn Documentaries

Pub­li­cis Mojo and Exit Films cre­ated for Coca Cola three doc­u­men­tary style adver­tise­ments for a cam­paign pro­mot­ing the energy drink Burn.

The first one — Ride — shows skate­board­ers in Mex­ico City that were set to fire.

Peepshow films young female snow­board­ers show­ing their skills and bails.

And finally Play­ground fol­lows a young Philadel­phia rap­per, who cre­ates beats with hit­ting ran­dom stuff around him.

The crux of our approach was to involve pre-existing com­mu­ni­ties in the cre­ation and dis­tri­b­u­tion of the key cam­paign assets –rather than the brand launch­ing it on its own’, explains Micah Walker, exec­u­tive cre­ative direc­tor of Mojo Syd­ney. “Burn’s most influ­en­tial audi­ence are in large part cre­ators them­selves — per­form­ers, writ­ers, doc­u­menters, edi­tors and pub­lish­ers within the com­mu­ni­ties we want to com­mu­ni­cate with – so it was crit­i­cal our films were the kinds of things they could appre­ci­ate. They had to be fresh.

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Violinist vs. Super Mario

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The Wrong Hole

BBC Essential Mixes

All the great essen­tial mixes from 1993 — 2010 to down­load. I was wait­ing for this to come for so long! Finally some­one uploaded all all the dj sets and built a nice web­site around it. Thank you!!

Guru’s Jazzmatazz Vol. 4 for free download

Founder and MC Guru of the leg­endary Gang Starr crew just released the 4^th vol­ume of his Jazz-HipHop project Guru’s Jazzmatazz. He started back in ’93 com­bin­ing smooth jazz beats with his dis­tinc­tive flow and still today, noth­ing can stand up to this unique and out­stand­ing mix. In his gen­eros­ity, Guru offers the album for free to download!

So, what are you wait­ing for, give it a shot!

30 Years of London Calling

http://www.vimeo.com/7143749

Yes, it’s true: 30 years ago, The Clash released their ground­break­ing album Lon­don Call­ing in the United States. 30 years!

London calling to the faraway towns
Now that war is declared-and battle come down

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sunday morning music: Johnny Cash — God’s gonna cut you down

Some nice cheer­lead­ers danc­ing dubbed to “God’s gonna cut you down” by Johnny Cash.

David Bowie replies an early fan letter

1967, the early days of the career of one the most influ­en­tial artists in pop his­tory, David Bowie. Being a cool guy, he sits down and types an imme­di­ate respond to his first Amer­i­can fan let­ter. So take a look and see what Mr. Bowie thinks:

I don’t think he still proc­ceds this way nowadays…

Here is some back­ground info from the letter’s author San­dra Dodd.